The Training Station is a meticulously maintained gym in Northern Liberties and is run with unparalleled passion by Owner Phil Clark. Phil is a running guru, Olympian trainer, 6ABC health consultant, and contributor to the Philadelphia Inquirer. We love how passionate Phil is about his business and we were excited to work with him. Phil built the Training Station from the ground up for personal training and he insisted on a custom website rebuild from the ground up as well.
The goal of the site was to create an experience that showcased how versatile the gym is and why you need to become a member. Phil had a lot of content that we paired with our custom photography to help the site flow consistently. The site gave potential members the ability to see the space virtually with high quality images and understand the vibe and benefits of signing up. When potential clients were ready to sign up we integrated a form and contract that allowed clients to sign up securely right on the site.
We started with the re-branding and adding colors to the logo and inner elements to match the color of the new store front. We wanted to create an experience that was cohesive with the complete business rebranding as well as their locally broadcasted commercials.
With a proper responsive design, The Training Station site now automatically adjusts to match the viewing platform on which it’s accessed, no matter what size, and now has a significant mobile funnel optimizing for contact.
I hired Grue and Bleen to completely re-design and re-develop two business websites. I spent months working with them. It was a pleasure, and more importantly, the work product is outstanding!
The best thing about Grue and Bleen is that they are business-friendly. My businesses are built on high-levels of customer care; Grue and Bleen gave me the same standard of care that I give to my customers. A few examples will flesh out what I mean: they asked to meet with me until they had a solid understanding of my needs—before we even signed an agreement, they communicated throughout the project—making sure all questions were answered and all expectations were being met, they quickly accommodated the (inevitable) out-of-scope work that unexpectedly came up, they worked well with the other vendor that I brought into the project, and they offered flexible payment terms on invoices.
Grue and Bleen is a high-value company. They are going to give you more than you expect for the price that you pay.